one thing is clear - Apple Music lacks a key feature: keeping users informed without app hopping

one thing is clear - Apple Music lacks a key feature: keeping users informed without app hopping

one thing is clear - Apple Music lacks a key feature: keeping users informed without app hopping

The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1

an apple a day

an apple a day

With iOS 16.2's launch on December 13, 2022, Apple unveiled "Apple Music Sing," offering real-time lyrics and a new slider to adjust vocals separately from instrumentals.

With iOS 16.2's launch on December 13, 2022, Apple unveiled "Apple Music Sing," offering real-time lyrics and a new slider to adjust vocals separately from instrumentals.

Its success prompts curiosity about other real-time benefits users might enjoy while listening to their favorite tunes.

Its success prompts curiosity about other real-time benefits users might enjoy while listening to their favorite tunes.

Defecting to Spotify

Defecting to Spotify

Spotify's "Behind the Lyrics" displays song lyrics and fun facts live as you listen. Amazon's "X-Ray" feature offers extra info with a swipe while streaming.

Spotify's "Behind the Lyrics" displays song lyrics and fun facts live as you listen. Amazon's "X-Ray" feature offers extra info with a swipe while streaming.

Apple Music, as an avid user, makes me feel like a music insider in many ways, but not this one. I wondered - what might it be like for Apple Music to create a feature to deepen a listener’s music knowledge?

Apple Music, as an avid user, makes me feel like a music insider in many ways, but not this one. I wondered - what might it be like for Apple Music to create a feature to deepen a listener’s music knowledge?

The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1

Wiki Wiki -What?

Wiki Wiki -What?

One thing is clear -Apple Music lacks a key feature: keeping users informed without app hopping (goodbye Wikipedia!).

One thing is clear -Apple Music lacks a key feature: keeping users informed without app hopping (goodbye Wikipedia!).

Using insights from my user interviews and competitor analysis, I explored ways to seamlessly integrate artist/song info within the app, boosting user experience and subscriber retention (a win for Apple's business goals).

Using insights from my user interviews and competitor analysis, I explored ways to seamlessly integrate artist/song info within the app, boosting user experience and subscriber retention (a win for Apple's business goals).

The image featured at the top of the about us page #2
The image featured at the top of the about us page #2

Now Playing More Info

Now Playing More Info

Five user interviews sparked the idea for a seamless "more info" feature within Apple Music's Now Playing screen.

Five user interviews sparked the idea for a seamless "more info" feature within Apple Music's Now Playing screen.

This in-app solution keeps users engaged (no more app hopping!) and fosters deeper connections with the music they love, aligning with Apple's goals and user desires.

This in-app solution keeps users engaged (no more app hopping!) and fosters deeper connections with the music they love, aligning with Apple's goals and user desires.

Lyrics, artist bios, and instant music trivia – all without disrupting listening experience. In addition, I tested and after receiving favorable feedback integrated a new “Tracks Like This” Screen to further optimize the experience of users becoming “music insiders”.

Lyrics, artist bios, and instant music trivia – all without disrupting listening experience. In addition, I tested and after receiving favorable feedback integrated a new “Tracks Like This” Screen to further optimize the experience of users becoming “music insiders”.

The image featured at the top of the about us page #2
The image featured at the top of the about us page #2

More Tracks Like This

More Tracks Like This

Though this new feature didn't launch, I believe its success metrics would have been clear.

Though this new feature didn't launch, I believe its success metrics would have been clear.

High ratings and lower drop-off during use would've shown that users enjoyed the new features and that they were successfully motivated to stay within the Apple Music ecosystem.

High ratings and lower drop-off during use would've shown that users enjoyed the new features and that they were successfully motivated to stay within the Apple Music ecosystem.

an apple a day

With iOS 16.2's launch on December 13, 2022, Apple unveiled "Apple Music Sing," offering real-time lyrics and a new slider to adjust vocals separately from instrumentals.

Its success prompts curiosity about other real-time benefits users might enjoy while listening to their favorite tunes.

Defecting to Spotify

Spotify's "Behind the Lyrics" displays song lyrics and fun facts live as you listen. Amazon's "X-Ray" feature offers extra info with a swipe while streaming.

Apple Music, as an avid user, makes me feel like a music insider in many ways, but not this one. I wondered - what might it be like for Apple Music to create a feature to deepen a listener’s music knowledge?

Wiki Wiki -What?

One thing is clear -Apple Music lacks a key feature: keeping users informed without app hopping (goodbye Wikipedia!).

Using insights from my user interviews and competitor analysis, I explored ways to seamlessly integrate artist/song info within the app, boosting user experience and subscriber retention (a win for Apple's business goals).

The image featured at the top of the about us page #2
The image featured at the top of the about us page #2

Now Playing More Info

Five user interviews sparked the idea for a seamless "more info" feature within Apple Music's Now Playing screen.

This in-app solution keeps users engaged (no more app hopping!) and fosters deeper connections with the music they love, aligning with Apple's goals and user desires.

Lyrics, artist bios, and instant music trivia – all without disrupting listening experience. In addition, I tested and after receiving favorable feedback integrated a new “Tracks Like This” Screen to further optimize the experience of users becoming “music insiders”.

The image featured at the top of the about us page #2
The image featured at the top of the about us page #2

More Tracks Like This

Though this new feature didn't launch, I believe its success metrics would have been clear.

High ratings and lower drop-off during use would've shown that users enjoyed the new features and that they were successfully motivated to stay within the Apple Music ecosystem.

© jayson speters design, 2024.
All rights reserved.

© jayson speters design, 2024.
All rights reserved.